Radioplayer Joins NABA to Shape the Future of Radio

Toronto, Canada – June 28, 2024 – Radioplayer, the global leader in connected radio innovation, is proud to announce its membership in the North American Broadcasters Association (NABA). 

Founded in 1972 and headquartered in Toronto, NABA is a non-profit association of broadcasting organizations in Canada, the United States, and Mexico. NABA is committed to advancing the interests of broadcasters both locally and internationally by providing a forum for collaboration, sharing best practices, and finding consensus on key issues impacting the broadcast industry.

Yann Legarson, CEO of Radioplayer, expressed his enthusiasm for this new partnership: “Joining NABA underscores Radioplayer’s commitment to working closely with industry organizations to foster innovation and ensure radio’s prominence in an increasingly digital and connected world. Radioplayer is a unique technology platform created by broadcasters, for broadcasters with a primary focus on ensuring radio’s prominence in car dashboards globally. By collaborating with NABA, we can strengthen our efforts in working with the automotive industry to integrate cutting-edge hybrid radio solutions. This partnership will help us share insights, address common challenges, and innovate together to ensure that radio remains a vital and evolving medium in the digital age.”

Rebecca Hanson, Director-General of NABA, welcomed Radioplayer with optimism: “We welcome Radioplayer’s membership and engagement in advancing the future of radio. Cars, smart speakers, and apps all have important roles in how radio can evolve, and Radioplayer offers all of these options for the industry. Their expertise and innovative approach will be invaluable as we work together to navigate the rapidly changing media landscape.”

Collaboration for Radio’s Dominance

Broadcasters unite globally through Radioplayer, ensuring radio’s supremacy in the audio market while maintaining control over distribution channels. Radioplayer serves as the official single point of contact, representing all member broadcasters and facilitating collaboration, knowledge-sharing, and collective influence within the industry.

NABA’s mission and strategy align perfectly with Radioplayer’s goals. As NABA focuses on a relevant and compelling agenda, enhanced communications, diverse and balanced membership, and international engagement, Radioplayer is poised to contribute significantly to these initiatives.

For more information, please visit Radioplayer.org and NABA.